I'm a land investor. I started LandDesk because every "land CRM" I tried was really a house-flipping CRM the vendor also marketed to land investors — and I got tired of paying for software built for someone else's business.
I spent two decades designing CRM systems — the kind real businesses actually run on. I know exactly how a tool feels when it's almost right but shaped for the wrong work. Land kept being the afterthought. Same residential fields, same workflows I'd never touch, every screen a reminder land wasn't who they had in mind.
The free tools ran out of room the day I got serious. The paid tools were $200+ a month with "up to 4 seats" and bundles of minutes I'd never use — priced for the business they imagined, not the one I was running. There was no good fit for the investor on their first ten deals.
So I built the one I wished existed. Property-first, with separate pipelines for buying and selling. Follow-up that runs on its own and steps back the second a seller replies. The AI I already pay for — ChatGPT, Claude — wired straight in. Everything unlocked from day one. $99 a month.
I built it for myself first. Then I made it so the next person doesn't have to.